Integrated security manufacturer TDSi is pleased to announce the appointment of Lynne Allen as Distribution Channel Manager North. Lynne’s new role involves increasing the TDSi product offering through its distribution vertical markets, supporting distributors and installers, from Birmingham to Scotland.

John Davies, Managing Director of TDSi commented, “We are delighted to welcome Lynne to this vital role, where she will be assisting our distribution partners by ensuring the right products are specified as well as assisting with any demonstrations, in order to win the business.”

Lynne also stated, “It’s extremely important to ensure installers and distributors are fully aware of the TDSi product offering within the market and this is an integral part of my role.  My objective is to establish and maintain a strong relationship with all our customers, helping to identify opportunities and working closely with our contacts to win the business.”

Lynne has an impressive track record, having worked in Sales for over 25 years and has spent the last 18 years within the Security Industry. Having started as a Sales Administrator for Video Controls Ltd in 2001 (which became Honeywell), Lynne then moved to an Internal Sales role in 2002 and progressed to a Field Sales role in 2005 supporting the ADI branches with the Honeywell Security brand until 2011.

Since then, Lynne has worked for several manufacturers in a Regional Area Manager capacity, working with organisations such as ACAL BFi, Integrated Security Manufacturing (ISM) and recently Aiphone (also previously distributed through BC Technology).

Lynne concluded, “TDSi is a forward-thinking business that strives to stay ahead of its competition by foreseeing the changes within the market. I’m excited to be part of a company that is technology driven and always looking forward to the future as well as the current needs of its customers.”